Top 5 Fashion Games on Android in Ghana: Q4 2021 Performance

The performance of fashion games on Android in Ghana during Q4 2021 revealed interesting trends among the top 5 applications. Here’s a closer look at their performance metrics:

Dress Up Games

Throughout Q4 2021, weekly downloads for Dress Up Games saw a significant rise, starting from approximately 1K in late September and peaking at around 3.7K in the final week of December. Active users followed a similar trend, increasing from 2.5K to nearly 6.8K by the end of the quarter.

Hair Challenge

Hair Challenge experienced a fluctuating download pattern, beginning with about 1.9K downloads in late September and reaching its highest point of approximately 4.6K in the last week of December. The number of active users also showed a positive trend, growing from around 10K to over 15K during the same period.

Fashion Show: Makeup, Dress Up

Fashion Show: Makeup, Dress Up maintained steady weekly downloads initially, ranging from 930 to 1.2K, before a substantial increase to around 3.8K in the last week of December. Active users mirrored this growth, rising from about 5.6K to over 11K by the end of the quarter. Revenue for this app showed minor fluctuations, peaking at $26 in late September and ending with negligible amounts by December.

Project Makeover

Project Makeover's weekly downloads varied, starting at around 2.2K in late September, dipping to a low of 561 in late November, and recovering to approximately 1.5K by the end of December. Active users displayed a consistent pattern, maintaining numbers between 9K and 11K throughout the quarter. Revenue peaked at $269 in mid-October and settled at $245 in the final week of December.

Spa Salon Games: Makeup Games

Spa Salon Games: Makeup Games had a modest start with around 1.3K downloads in late September, which saw a notable rise to approximately 2.7K by the last week of December. Active users showed a similar upward trend, starting from about 4.4K and increasing to over 7.5K by the end of the quarter.

These insights into the performance of fashion games on the Android platform in Ghana during Q4 2021 come from Sensor Tower. For more detailed analysis and data, visit Sensor Tower.